City of Perth
Christmas
campaign
The City of Perth engaged Wildlings to develop their annual Christmas campaign aiming to position the City of Perth as the quintessential destination for 2023’s Christmas season. This thoughtfully curated campaign not only showcased the City as a premier destination but also conveyed a sense of occasion that transcended the commercialism of shopping centres. It painted a vivid picture of Perth as a place where Christmas rituals unfold beneath the alluring charm and warmth of a Perth summer sky.
